PRODUCT OVERVIEW
- ISBN 9780749464134
- Categories Business and Economics, BX, BXOS, NF BIZ, Non-Fiction, Non-Fiction: Personal Development, WBD
- Author(s) Charles Arthur
- Publisher Kogan Page
- Pages 272
- Format Paperback
- Dimensions 15.0cm x 2.1cm x 22.4cm
- Weight 0.5 kg
product description
The first time that Apple, Google and Micosoft found themselves sharing the same digital space was 1998. they were radically different companies and they would subsequently fight the series of pitched battles for control of different parts of the digital landscape. They could not want to know of the battles to come. But they would be world-changing. In Digital Wars, Charles Author assesses who are the victors in each of the battles over search technology, mobile music, smartphones and the tablet market, and which company can reap the rewards of wealthy, control over another part of the digital landscape and the chance to determine the shape of the future. *This book may have minor shelfwear.