PRODUCT OVERVIEW
- ISBN 9780446578219
- Categories Business and Economics, BX, BXOS, H/C, NF BIZ, Non-Fiction, Non-Fiction: Personal Development, WBD
- Author(s) Harry Beckwith
- Publisher Little, Brown & Company
- Pages 316
- Format Hardcover
- Dimensions 20.0cm x 2.5cm x 13.0cm
- Weight 0.42 kg
product description
In You, Inc. Beckwith provides practical tips, anecdotes and insights based on his 30 years of marketing and selling his advertising services. Beckwith learned early on in his career that no matter what product you're selling, the most important component of the product is you. In You, Inc.: The Art of Selling Yourself, Beckwith relates tantalising titbits and real stories of how to harness your enthusiasm with an ability to impress your key accounts. Written in his traditional homespun style, Beckwith offers doses of humour and pithy knowledge to anyone who wants to seal the deal and thrive in business. *This book may have remainder mark.